Tel: 07724769463 

I'm a paragraph. Click here to add your own text and edit me. It's easy.

I'm a paragraph. Click here to add your own text and edit me. It's easy.

________________________________

back to Art Direction 

Strategy: To rebrand the famous, long-standing shoe brand; using illustration.

Proposition: Tailored to Adventure

 

For this advertisement, I wanted to put an emphasis on Generational shoppers of Clarks shoes. For this reason, I decided to use the style of Enid Blyton illustrators: Betty Maxey and Eileen Soper.

 

The

brief

?

This project really showcases my love of mixing the old and new together. It's something that I believe adds emotional value to a brand, through the reminiscence of the viewer